http://bulkmail.contactnow.co.za/ All the newsletters of : Neoaestheticworld Studios en-us Thu, 20 Aug 2009 4:45:57 CST Thu, 20 Aug 2009 4:45:57 CST graphicmail.com http://bulkmail.contactnow.co.za/new/viewnewsletter2.aspx?SiteID=42290&NewsletterID=463442 Norman "Kandinsky" Chovuchovu We are an advertising and marketing agency based in the heart of Johannesburg with a branch in Harare, Zimbabwe. We specialize in the art of visual communication. With our innovative style, personal attention, and expert designers we deliver powerful design solutions to help you sell, market and communicate in a superior way. We are creative thinkers who always think outside the box delivering high-impact creative and effective work that captures the personality of your business. We are an ideal partner for companies that would rather outsmart the competition that outspend them. We are small enough to be nimble and give personalized service and undivided attention to our clients. We bring you the new school art of advertising and marketing with funky, modern and classic ideas and concepts. If you can imagine it, we can bring it to life! It is our business and obsession to make your presence felt in the market. Wed, 12 Aug 2009 8:23:53 CST Business http://bulkmail.contactnow.co.za/new/viewnewsletter2.aspx?SiteID=42290&NewsletterID=463443 Norman "Kandinsky" Chovuchovu You may have the best products in the world and provide customer service that is not matched anywhere else in the world, but if your image doesn’t convey that, you may never have the opportunity to prove it. This is where NEOAESTHETIC comes in to help you catch the attention of your prospects. Branding, Design and Creative Services is our cup of tea! Our creativity allows us to cross the perceived boundaries of multicultural and global markets with ease, opening them to our clients and their brands. Wed, 12 Aug 2009 6:49:3 CST Business http://bulkmail.contactnow.co.za/new/viewnewsletter2.aspx?SiteID=42290&NewsletterID=463443 Reuben Chovchov Using the information collected in your meeting you'll be able to develop an outline of the content and goal of the project, which you can present to your client for approval before proceeding. For a website, include all of the major sections and the content for each. Include the dimensions and technical specifications for print or web work as well. Present this outline to your client, and ask for any changes. Once this is finalized, you know you are in agreement on what the piece will include and can proceed to the next step of the graphic design process. Thu, 20 Aug 2009 4:44:18 CST Business http://bulkmail.contactnow.co.za/new/viewnewsletter2.aspx?SiteID=42290&NewsletterID=463443 Reuben Chovchov When starting a new design project, there are steps of the graphic design process to follow that will help you to achieve the best results. Rather than jump right into a graphics software program to try to create a final version, you can save yourself time and energy by first researching the topic, finalizing your content, starting with simple sketches and getting several rounds of approval on designs. Thu, 20 Aug 2009 4:43:24 CST Business http://bulkmail.contactnow.co.za/new/viewnewsletter2.aspx?SiteID=42290&NewsletterID=463443 Katomemento Design should be creative! Before moving on to the design itself (don't worry, that's next) take some time to think about creative solutions for the project. You can use the client's examples of favorite work as guidelines for what they like and don't like, but your goal should be to come up with something new and different that will separate them from the rest (unless of course they specifically asked to fit in). Thu, 20 Aug 2009 4:44:46 CST Business http://bulkmail.contactnow.co.za/new/viewnewsletter2.aspx?SiteID=42290&NewsletterID=463443 Gnorman Now that you've done your research, finalized your content and gotten approval on some sketches you can move on to the actual design phases of the graphic design process. While you may knock out the final design in one shot, it's usually a good idea to present your client with at least two versions of a design. You can agree on how many unique versions are included in a job in your proposal. This gives the client some options and allows you to combine their favorite elements from each. TIP: Be sure to keep even the versions or ideas that you choose NOT to present and that you might not even like at the time, as you never know when they'll come in handy. Thu, 20 Aug 2009 4:45:57 CST Business http://bulkmail.contactnow.co.za/new/viewnewsletter2.aspx?SiteID=42290&NewsletterID=463443 Tonmuun Before moving into a software program such as Illustrator or InDesign, it is helpful to create some simple sketches of the layout of a piece. This way, you can show your client some ideas without spending too much time on design. Find out if you are headed in the right direction by providing quick sketches of logo concepts, line drawings of layouts showing where elements will be placed on the page or even a quick handmade version of a package design. For web design, wireframes are a great way to start with your page layouts. Thu, 20 Aug 2009 4:45:37 CST Business http://bulkmail.contactnow.co.za/new/viewnewsletter2.aspx?SiteID=42290&NewsletterID=463443 Katomemento •Brainstorming: Get together with a group and throw out any and all ideas •Visit a museum: Get inspired by the originals •Read a book: Something as small as a color or shape in a graphic design book could spark a completely original idea •Take a walk: Sometimes its best to get outside and watch the world...you never know what will spark your imagination •Draw: Even if you're not an "artist," doodle some ideas on a page Once you have some ideas for the project it's time to start creating a structured layout. Thu, 20 Aug 2009 4:45:9 CST Business http://bulkmail.contactnow.co.za/new/viewnewsletter2.aspx?SiteID=42290&NewsletterID=463443 Reuben Chovchov We employ Professional Graphic Design Solutions to create a visually dynamic and memorable brand identity for both small and large companies. By using a complete spectrum of new media solutions including print design, multimedia and interactive design, web design and development, 3D graphics and animations, and video and audio production, we deliver a perfect blend of form and function, keeping your brand one step ahead of your competition. Wed, 12 Aug 2009 8:24:58 CST Business http://bulkmail.contactnow.co.za/new/viewnewsletter2.aspx?SiteID=42290&NewsletterID=463443 Reuben Chovchov Graphic design as “the art or profession of visual communication that combines images, words, and ideas to convey information to an audience.” A graphic designer is responsible for arranging and using elements on different types of media (such as a poster, a package or a website), most likely with the use of a graphics software program such as Adobe Illustrator, Photoshop or InDesign. These elements include: •Photos •Illustrations •Type •Shapes •Color •Texture Thu, 20 Aug 2009 4:42:53 CST Business http://bulkmail.contactnow.co.za/new/viewnewsletter2.aspx?SiteID=42290&NewsletterID=463443 Reuben Chovchov Aside from the product your client needs (such as a logo or a website), ask questions such as: •Who is the audience? •What is the message? •How many pages is the piece? •What are the dimensions? •Is there a specific budget? •Is there a deadline for completion? •Can the client provide examples of design they like? •Is there an existing corporate brand that needs to be matched? Take detailed notes, which you can use later for the next step of the design process. Thu, 20 Aug 2009 4:43:58 CST Business http://bulkmail.contactnow.co.za/new/viewnewsletter2.aspx?SiteID=42290&NewsletterID=463443 Reuben Chovchov Graphic design is all around us. It is in our morning paper, on our commute to work, and on the cover of our favorite books. The most common forms include: •Logos •Websites •Business Cards •Advertisements •Book Design •Brochures •Billboards •Product Packaging •Posters •Magazine Layout •Newspaper Layout •Greeting Cards This list barely cracks the surface…ticket stubs, skateboards, matchbooks, train schedules, credit cards and countless other products and everyday items all utilize graphic design. Thu, 20 Aug 2009 4:41:48 CST Business